Posted in Commercial Videos Corporate Videos

Customer Support Videos

There are many effective ways to use videos in business. Customer support videos, however, can save your company a lot of money. They are a win-win solution to a common challenge: offering basic and repetitive instructions. We know and understand that customer support is very important. However, with costs continually…

Continue Reading...
Posted in Corporate Videos

Employee Orientation Videos

According to the 2006 Bureau of Labor Statistics, the average time employees remain at a job is 23 to 24 months. The Employment Policy Foundation has estimated that a turnover costs a company an average of $15,000 per employee. This high cost moves companies to adopt various strategies to retain…

Continue Reading...
Posted in Corporate Videos

The Value of a Good Corporate Overview Video

It is extremely important for a company to present itself in a way that is clear, open and accurate. Just as important, however, is for this information to build trust and credibility in the public. Companies have traditionally written their corporate overviews, but the text often resembles a legal disclosure:…

Continue Reading...
Posted in Corporate Videos

Community Relations Video

More and more companies today understand the importance of giving back to their communities. Community relations are no longer an afterthought for a company. They are much more than niceties. They are part of the very soul of the organization, and are essential for the health of their enterprises. Community…

Continue Reading...
Posted in Commercial Videos Corporate Videos

Including Customer Testimonials in Your Video

OK. So, you are working on an idea for your promotional or corporate video. You want to emphasize how your product or your service can really help your audience. Of course, you could state that yourself, but that may sound too cliche, and may even reduce your credibility. Then, you…

Continue Reading...